Project 3: Lyxaro
Lyxaro is a fashion brand offering premium clothing and accessories. The focus was on improving user engagement and reducing the high bounce rate affecting their SEO performance.
→ Get In Touch View ServicesChallenges
Bounce rate was at 65%, signaling poor user experience.
Pages were slow to load and not optimized for mobile users.
Content did not match user search intent, causing quick drop-offs.
Solutions
Optimized page load speed and ensured full mobile responsiveness.
Aligned page content with user search intent for key landing pages.
Improved internal linking and navigation to guide users deeper into the site.
Results
Decreased bounce rate from 65% to 45%.
Increased average session duration by 35%.
Improved mobile usability score significantly.
Tools Used:
Google Search Console, Google Analytics, PageSpeed Insights, Lighthouse
Project Duration:
3 Months
Customer testimonial
"Ibrahim completely changed how we approached paid acquisition. Within 3 months, bounce rate dropped by 45%."
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